Meet the team
We’re a small and focused team with big aspirations for Auckland’s city centre. Find out more about each of us and what we bring to Heart of the City.
Viv Beck - Chief Executive
Viv leads Heart of the City, which champions a successful city centre economy with a vibrant and thriving heart.
She thinks gearing up for the city of the future is both fascinating and challenging and loves the way people and businesses are adapting to the changes occurring in all facets of city life.
Jennifer Berthier - Marketing Specialist
Jenn helps run our destination marketing campaigns and contributes to projects and content for heartofthecity.co.nz and social media.
As a city centre local, Jenn loves the happy hours that keep the city buzzing at night and, having relocated to New Zealand from France, she has a particular appreciation for all the European-esque rooftop bars and terraced cafés. What's more, as a regular host to couchsurfing travellers she knows where all the best bargains and hidden gems are and loves sharing her insider tips (and couch) with visitors to Auckland.
Kate Cleaver - Head of Marketing
Kate is our destination marketing and events lead, managing strategy and partnerships and overseeing our campaigns and agency relationships.
Kate’s favourite thing about the city centre is that it is many things: vibe, architecture, trees against heritage buildings, festivals (Auckland Writers Festival and NZ International Film Festival are at the top of her list), cafés, restaurants, laneway bars… She could continue for days.
Natalie Cyra - Digital Marketing Specialist
Natalie looks after heartofthecity.co.nz and our destination marketing-focussed social media, ensuring our content reaches our intended audience through search and advertising.
Natalie loves wandering the lanes and side streets of the city centre exploring all the charming eateries. "There’s always something with every turn of a corner which means no lunch break is ever the same!"
Micaela Daniel - Head of Operations
Micaela leads our operations, which includes organisational planning, delivering strategic projects, and optimising internal processes so we can all do our best work.
The theatres of the city centre are her turangawaewae, and she also loves the buskers, hare krishnas and other performers who give the streets a sense of variety. Her inside scoop on the city is that we have a huge variety of books and fashion boutiques - second hand, top of the range and unique one of a kind.
Tansy Geary - Executive Assistant to CEO/Office Manager
Tansy works closely with Viv and organises meetings and minutes for our Executive Committee and AGM. She keeps our office running smoothly and is the first point of contact for accounts.
She’s inspired by the city’s buskers and arts and culture, and finds balance between Little and Friday’s must-try donuts from Eight Thirty on High Street and the scenic run from Britomart to the harbour bridge – perfect for sunrise photos en route.
Sarah Hamilton-Hibbard - Membership and City Management Specialist
Sarah is our on-the-ground contact with businesses and property owners around the city, and maintains an important oversight of city management issues. Sarah is the best person to contact for any business enquiries.
Sarah loves that her role means she gets to spend a lot of time out and about visiting businesses. She’ll often stop in at Ika Bowl for a tofu poke bowl and is also a sucker for Mojo’s ginger loaf.
Emma Jones - Marketing Manager
Emma manages our destination marketing campaigns and oversees our always on activity and projects for heartofthecity.co.nz and social media.
Her favourite thing about the city centre is the sense of discovery. "Working here, there’s always a new lunch spot to try – though it’s hard to go past Chuffed’s chicken toasted sandwich - or some cheeky shopping to do on your lunchbreak.”
Tania Loveridge - Head of Advocacy and Engagement
Tania leads our advocacy and engagement programme to ensure what’s happening in the city centre will deliver good outcomes for business, as well as delivering special projects.
She loves how quickly she can get around the city on her e-bike or by foot, as well as the buzz from people talking about how much they love the city and its ongoing evolution.
Jane Stewart - Events and Sponsorship Manager
Jane heads up our events and sponsorships, delivering Heart of the City events like American Express Restaurant Month and managing sponsorships and in-kind support for events in the city centre.
She loves how the city centre is full of new things and surprises and on the other hand it feels like home. Her insiders’ tip is to take to the streets on foot. “You see, discover and feel so much more”.
Erin Taylor - Communications Specialist
Erin helps spread the word about important city centre news and developments and shares stories about the changing city and how city businesses and people are part of the change. She works to keep our members, city stakeholders and the wider public ahead of the curve using via hotcity.co.nz, social media, newsletters and the media.
Some of her favourite city rituals are Late Night Art during Artweek, the Basement Christmas Show and Ima's hot cross buns.