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Promoting businesses and the city through destination marketing and events

We promote the heart of the city centre as a destination and ensure it’s a great place to spend time. We showcase its breadth and diversity – from our wonderful public spaces to our diverse neighborhoods and businesses – through signature marketing campaigns, events and our “always on” digital activity across the year.

Signature events and campaigns such as Restaurant Month, Art in the City and Christmas are at the heart of our annual calendar of promotions.

We also have a significant reach across multiple platforms, including our EDM, our consumer facing website, along with Facebook, TikTok, Instagram and Twitter. A media pack outlining up-to-date numbers and engagement is available here

Measuring success:

The success of our campaigns and events are measured through consumer spending results, pedestrian counts, and post-campaign results.

Get involved:

Businesses can get involved in our marketing and events activity in a number of ways, including:

Website listings: Businesses that are in the consumer categories we feature on our website can be listed on our consumer-facing website. To be listed, send your contact details, hours, a description of your business and hi-res photos to us via email.

Sharing the news about your business: If your business is a new opening or has an event announcement, interesting story or a special offer that you'd like us to consider for our channels, get in touch to have a chat.

Throughout the year, there are opportunities for businesses to take part in campaigns and events (as well as other city activations).

Keep up to date with what’s planned and how your business can take part here.

Proudly supported by Auckland Council and the city centre targeted rate 

  • Te Pa Harakeke, part of Matariki ki te Manawa. Photo supplied.
  • City of Colour. Photo by Sacha Stejko.
  • Late Night Art 2022. Photo credit: Sacha Stejko.
  • Jewellers Workshop, one of the 2021 winners of our Christmas Windows competition
  • Restaurant Month 2019