Cashback World (CBW) was founded by Hubert Freidl in Austria in 2003. Since then it has expanded to 47 countries, 120,000 loyalty merchants and 11 million members worldwide. As an international shopping community, Cashback World offers its members the chance to save money every time they shop. Cashback and shopping points are just two of the benefits available to the members when they shop at a multitude of loyalty merchants, whereas companies are provided with tailored customer loyalty programs. Cashback World presents itself as a strong partner for chain stores, online shops, and small and medium-sized enterprises.