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  • Membership of Heart of the City

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      Apply to be a Member here            Member sign in - view or update your details here Heart of the City is an incorporated society and Auckland's city centre business association. Membership is an...

  • Heart of the City Governance and Membership Update

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    Steps we're taking to elect a new Executive Committee.  Members are asked to review their membership details and let us know of any changes. Please review your details and advise us of any updates by Tuesday 11 August 2026.  ​Electing a...

  • Vacant spaces initiative

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      Appealing and attractive properties are fundamental for a vibrant, successful retail environment. To support this, Heart of the City is working with property owners and managers on creative installations for vacant spaces, bringing life and...

  • Meet the Heart of the City Executive Committee

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    The Heart of the City Executive Committee is the governing body of Heart of the City Incorporated. It is responsible for the governance and strategic direction of the organisation in accordance with the Heart of the City Constitution, the Incorporated...

  • Pedestrian counts

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      Our pedestrian count data shows how many people are moving past each of our monitoring sites across the city centre in real time – 24 hours a day, seven days a week. The data can be used to make lease decisions and show the impact of special...

  • Meet the team

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    We’re a small and focused team with big aspirations for Auckland’s city centre. Find out more about each of us and what we bring to Heart of the City. Viv Beck - Chief Executive Viv leads Heart of the City, which champions a successful city centre...

  • Latest Insights for the city centre

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    Each quarter, we delve into the latest data for Auckland's city centre. Find out about what’s happening with our spend, foot traffic and accommodation occupancy data, as well as new business news and leasing insights.  June 2026 Quarterly...

  • Police

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    The NZ Police play an important role in the city centre. Their prevention work includes focused programmes across a number of different sectors including retail theft - like  advice for small businesses on how to prevent crime and increase...

  • Restaurant Month 2025 Results

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    Keep up to date with opportunities for city centre businesses, property owners and managers to get involved with our marketing, event and activation programmes that are on throughout the year here.  Restaurant Month 2025 Taking place...

  • Marketing, event and activation opportunities for businesses

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    We offer businesses, property owners and managers opportunities to get involved in our marketing, event and activation programmes that are on throughout the year. By doing this, we're championing the city centre while also encouraging an increase in...