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Keep up to date with opportunities for city centre businesses, property owners and managers to get involved with our marketing, event and activation programmes that are on throughout the year here.  Restaurant Month 2025 Taking place...

You can find all of our official AGM minutes and audited financial statements here, as well as an overview of each year’s organisational highlights in our annual Year in Review publication. 2025 Year in Highlights 2025 Manager Written Report - Member...

We’re a small and focused team with big aspirations for Auckland’s city centre. Find out more about each of us and what we bring to Heart of the City. Viv Beck - Chief Executive Viv leads Heart of the City, which champions a successful city centre...

To help free up on-street parking spaces, Auckland Transport (AT) has a deal especially for tradies. Tradies working on a job site in central Auckland may park in the Victoria Street or Civic car parks. They can get a 50% discount on hourly...

Auckland Council Compliance Wardens (formerly known as CityWatch in the city centre) work to support a safe city centre environment in line with Auckland’s bylaws,including the Signs and Public Safety and Nuisance Bylaws. The team’s on-street presence...

What is Heart of the City? Heart of the City is the business association and Business Improvement District (BID) organisation for Auckland’s city centre, working for the economic benefit of city centre businesses and committed to championing a...

Physical Address The SAP Tower Level 23, 151 Queen Street  Auckland, 1010 Postal Address PO Box 105 331 Auckland, 1143 General enquiries   Ph: (09) 379 8000 Email us: [email protected] Safety enquiries...

1. GENERAL WEBSITE TERMS AND CONDITIONS Acceptance: This website is owned and operated by Heart of the City Incorporated ("HOTC").  Your use of this website is subject to all applicable laws, these general terms and conditions, the privacy...

We measure consumer spend, the economic spend in the city centre, and the economic performance of the city centre.   Retail spend We share city centre consumer spending insights which include trends and can be helpful for you monitoring the...

StoreWatch is a communication network between 170+ city centre retailers and the NZ Police that aims to reduce and prevent retail theft in the city centre. The network is designed to get retailers talking to and looking out for each other by sharing...

Your quick guide to who to contact when in order to help keep the city centre safe, beautiful and enjoyable. If you have any other questions or anything you’d like to discuss about the city centre and doing business here – we’d love...

That’s it! Thanks for submitting your application to join Heart of the City. We’ll be in touch in 1 - 3 days when we have assessed your application. In the meantime, please contact us if you have any questions.

Heart of the City is a member of the Central City Community Safety Taskforce. The taskforce is made up of key stakeholders, including the Council, Police, and Hospitality New Zealand. The city centre's Taskforce on Alcohol and Community Safety is...

All businesses can benefit from a well-planned online presence. If you’re not sure where to start, we’ve outlined free training options and some basic principles below. MBIE Digital Boost Programme: This free programme has been built by the Ministry of...

Be in to win $9,000 in prizes for your Christmas windows Following on from the fabulously festive displays of last year and positive feedback from participating retailers, we’re inviting businesses to take part in our second Christmas window ...

By entering this competition, you are confirming that you own or represent the business to which the entry relates and that you accept these terms and conditions on behalf of the named business. Heart of the City may cancel or vary the competition at any...

Heart of the City is calling for artist proposals for temporary public artwork to bring to life one of the city centre’s favourite spaces as part of ArtWeek in the City Centre 2024.    Being held in Auckland's city centre between 4 - 13...

Security patrols are operating in Queen Street and surrounding areas to support a safer public environment. They will de-escalate issues and escalate to Police when necessary.  Our safety team can be contacted on 099 61 61 61 during...

Be in to win $9,000 in prizes for your Christmas windows! Following on from last year's fabulously festive displays and positive feedback from participating retailers, we're inviting street-front retail businesses with a window visible to the public...

We offer businesses, property owners and managers opportunities to get involved in our marketing, event and activation programmes that are on throughout the year. By doing this, we're championing the city centre while also encouraging an increase in...

20 July - 21 August 2023 With 1 million tickets already sold, it's on track to become the most attended standalone women's sporting event in history. Forecast benefits suggest the FIFA Women's World Cup will attract $60M in regional GDP.  The...

A pan-Asian celebration of the Lunar New Year is the newest addition to the city centre’s event calendar. There’s a number of events and activations planned for the heart of the city between 10 – 25 February 2024, and we’ll be promoting this activity...

Restaurant Month returns this August, where every day is a celebration of the city centre's celebration of the city centre's culinary scene.  This year's stellar line-up includes: 100+ special menus priced at $30, $45 or $55+ per person, every...

With fuel prices in the spotlight recently, we wanted to share the many ways to move around the city centre, along with information to help businesses support their teams’ commute. Public Transport There's plenty of ways to get in and around the city...

The Heart of the City Executive Committee is the governing body of Heart of the City Incorporated. It is responsible for the governance and strategic direction of the organisation in accordance with the Heart of the City Constitution, the Incorporated...

  Apply to be a Member here            Member sign in - view or update your details here Heart of the City is an incorporated society and Auckland's city centre business association. Membership is an...

Steps we're taking to elect a new Executive Committee.  Members are asked to review their membership details and let us know of any changes. Please review your details and advise us of any updates by Tuesday 11 August 2026.  ​Electing a...

  Appealing and attractive properties are fundamental for a vibrant, successful retail environment. To support this, Heart of the City is working with property owners and managers on creative installations for vacant spaces, bringing life and...

  Our pedestrian count data shows how many people are moving past each of our monitoring sites across the city centre in real time – 24 hours a day, seven days a week. The data can be used to make lease decisions and show the impact of special...